LUSH: Hand Made Luxury
Being pampered is one of life's little pleasures. Indulging in luxury is something that most of us crave but can't always afford. Lush Cosmetics knows that luxury comes in many different packages, one of them being hand made makeup and toiletries that are fit for a queen.
Lush's story is one that stretches back to the 1970's when they began making their hand made cosmetics. Ten years later they founded Cosmetics to Go on the south coast of England where they provided beach goers with never before seen products like Bath Bombs, Shampoo Bars, and Massage Bars. Around this time they also built a successful mail order company unlike anything else in the cosmetic industry. Shortly thereafter Cosmetics to Go went out of business, leaving the Lush team to sell their company.
But in the mid 90's Lush gave it another go. They opened a shop in Poole and then one in London's King's Road, and today boast nearly 200 worldwide locations. They're also back on board with the mail order business in countries like Germany, Taiwan, Canada, Italy, Sweden, and the United States to name a few. While Lush is loving (once again) the sweet taste of success, they still make their products in their own facilities so that every product is as fresh as can be. After all, their "aim is to have the youngest, freshest products in the history of cosmetics."
Lush is a fun company that's disrupting the traditional world of mass produced soaps, fragrances, and other cosmetics. They're proving that people want more than a run of the mill experience, and are capitalizing big on their ability to stick with their original vision of fresh products in unordinary packages.